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Seafolly

Founded in 1975, Seafolly has been the epicentre of Australian beach lifestyle, since then the brand has become one of the most recognised swim wear and beach lifestyle brands worldwide. Seafolly is stocked in major department stores around the world and is renowned for their attention grabbing campaigns starring models such as Miranda Kerr, Jessica Hart and Behati Pinsloo. The directional and innovative range of swimwear and lifestyle wear comprises of bold statement prints, contrasting textures and injections of electric colours encapsulating and reflecting the Seafolly brand philosophy

http://www.seafolly.com

Click here for the Seafolly case study